Lady Gaga is currently in Rome, Italy where she’s set to start filming her latest project, Gucci. within the film, the singer plays the Italian socialite Patrizia Reggiani, who is that the ex-wife of Maurizio Gucci, the grandson of Gucci founder Guccio Gucci. (Reggiani was tried and convicted of orchestrating her husband’s assassination in 1995.) This morning, we saw one among our first glimpses at Gaga in character as Reggiani for the role, following a fast spotting last week—and it seems she’s totally committing thereto with a replacement look, including a bold hair transformation.
Gaga, a perennial blonde, stepped out today together with her signature peroxide locks a replacement shade of dark brown. Even the retro styling of it had been a completely New Look for the Chromatica singer: the hair was side-swept and finished off with soft, bouncy curls. The jury is out on whether it’s a wig or the important deal, but Gaga’s character Reggiani had a particular look that was often commented on within the Italian tabloids—including her bold costume jewelry and always-coiffed hair—so it’s no surprise that Gaga is fully channeling her beauty-wise for the project.
It’s also not the primary time Gaga has gone dark for a task, either. In 2018’s A Star Is Born, Gaga also went brunette, proving she’s always willing to rework herself so as to nail the part. We wouldn’t be surprised if she truly went brunette for it at this point too. Forget method acting—it’s all about the transformative dye job.